As an experienced SEO professional I have personally come across many SEO Tools that were intended to help me with the various SEO related activities. Honestly speaking I must have used thousands of such tools. I can also safely say that at times they were so quick to come and go that it was really hard to segregate the useful ones from the time wasting ones.
Today if you search for SEO tools you will certainly get a big list, all claiming to help you save time and effort. But the real challenge is finding the right ones that actually do what they are meant to do. As any SEO professional worth his money would know link analysis, keyword analysis, link building, social analytics etc all require true, authentic and reliable data. There are many SEO tools that might just be a waste of your money because they do not actually provide you with trustworthy and concrete data.
By now I am sure you are asking – Which SEO tools should I use?
Well in my experience of over 12 years of working in the digital marketing sphere as a professional SEO consultant I have listed some of my tried and tested tools that are not only worth using but also dependable. So without further ado, here is my list of the best SEO tools:
Majestic
I know many SEO professionals that would be willing to swear their bread and butter on the usefulness of this tool. I have been using Majestic for many years now and it really does provide accurate data. For the first time user t, he amount of pages that the results churn out might be a little overwhelming but it is easy to interpret all that information when you look at it carefully.This little tool is also great to check out what the competition is doing to get their rankings. Majestic will analyze and search keywords and tell you those keywords that are used in the title of a website, anchor text and URLs. It will also tell you the history of your website and the backlinks on your website so that you can weed out the bad ones.
SEMrush
This is another excellent tool for SEO professionals, in-fact the best one. The only reason I didn’t put it up on first place was because it is expensive 🙁 . SEMrush is a great SEO tool to compare organic ranking position for those websites that Google Analytics access is restricted. This means that if you want to search for the best keywords to get a ranking on your website then you should definitely use this.This is absolutely the best tool for doing a competitive analysis of keywords if you are a serious digital marketer. I use this tool for keyword research all the time; definitely one of my favorite SEO tools.
BuzzSumo
Ever since Google gave us a Panda, content has been the king. This effectively means that if you want top ranking on Google, you have to create some amazing and powerful content with relevant keywords. And this is where BuzzSumo steps in; all the professional bloggers and content writers use this tool to check out what keywords are driving a website’s ranking. You can also set alerts and filters so that you are informed as soon as new content is published or search for the most shared article, on the topic you are searching for, on the internet. It will help you create content that will get maximum audience and social media shares.
So here you have is our list of the top SEO tools that cover everything from backlinks to competition analysis and keywords to content sharing. If you want to increase the number of hits to your website then these SEO tools can certainly help you.
