You may not have had your first LCD television until the early years of the 21st century, but Liquid Crystal Display technology has actually been around since the 70s. Our calculator displays were LCD, your Casio digital watch was LCD, and to this day, even the ultra-modern LED televisions that cost a fortune are still, at their core, still just LCD screens.
It really is an ingenious technology, where electricity and molecules of liquid crystals dance together to manipulate the light that is passing through to give us the incredibly realistic and dynamic digital images we are so used to today. The biggest and most powerful businesses have been reaping the benefits of applying LCD screen technology across their operations for years, but as research and development sped ahead, and the costs became widely accessible, it’s finally time your organisation started to leverage the power of LCD screens, too.
While LCD screens were initially no more complex than your Casio digital watch of the 80s, these days they have been made big, beautiful, intelligent, durable and versatile – with a huge range of products specifically designed for exactly the business you run. Hospitality, retail, advertising, franchise-based, you name it – the benefits of LCD for your operation will overtake the initial costs in rapid-fire time.
So how will your LCD screen work hard for your business?
- They’re made for business
Whatever you’re using your LCD screens for, be it digital advertising, signage, customer interaction, or one of the hundreds of other potential deployments across the industry spectrum, these days they are literally made for business. Once you get yours up and running, you want to know it was specifically designed to make your business more powerful and profitable, rather than open you up to the likelihood of constant repairs, replacements, modifications or money not-well-spent.
- They’re highly adaptable
Unlike that Casio watch, your LCD screen won’t be able to do just one thing – they’ll be capable of doing it all. Now not only affordable for every type of business but also built to last according to the way you’ll use it, your business-grade screens and monitors will work hard throughout the day and night in harsh operating conditions, doing the tasks you imagined with incredible flexibility and adaptability. And when you consider that you’ve been able to hand-pick the exact specifications and features that work best for your business, that’s like a Holy Grail for any organisation.
- They’re cost-saving
It goes without saying to point out that if you’re replacing your static advertising or signage with LCD screens, it won’t take long before the constant printing and installation costs are fully repaid – and then you’re saving on those sorts of ongoing costs each and every day going forward. But there’s also no doubt that today’s eye-grabbing LCD images, and the fact that you can bring those images to life and constantly update them to your heart’s desire, will simply attract more customers and clients – which is why so much R&D went into making them easier to see in all light conditions and from all angles, and to work just as hard as the machines on the production line or the staff on the ground.
- They’re easy
If you’ve been thinking the benefits of LCD are not worth all the complicated wiring and setup difficulties, the product failures and downtime, the electrical safety hazards, the need for complex training and all the other headaches of implementing next-generation technology in your business – we’ve got good news for you. Once this sort of technology enters the for-profit world of commercial enterprise, it speeds up, simplifies, improves, gets tougher, more secure, more powerful, longer lasting, more feature-rich and generally business-friendly at an astronomical rate.
So all that’s left to do is to start browsing for the LCD systems that will start doing the profit-boosting, cost-saving, productivity-supercharging and customer-pleasing that you’re dreaming of. Have fun!